EI Premium Rebate is Political Marketing – Letter to the Editor by Tom Manley

LTE UThe old saying is “any free advertising is good advertising”. The Harper Conservatives exploit that by getting air time over a useless rebate in EI premiums. In fact, they get double messaging by falsely claiming job creation benefits.
For one, a rebate of pennies in EI premiums to small businesses does not create jobs. A business creates a job when their is growth in production and when customers want their products. A small business does not give a moment of consideration to the cost of EI premiums.
Secondly, the business will merely pocket the savings in EI premiums. It is a nice reduction in the cost of employment, a small bonus to the business owner, but it does not entice the owner to hire another person.
Thirdly, it is a political trick. The government should simply reduce EI premiums across the board. Instead, Harper targets small businesses exclusively and arranges a periodic rebate to remind the business owner that she is receiving a gift from the government with her own tax money. It is all an expensive vote buying scheme, heavy in administrative cost, and completely irrelevant.

(Comments and opinions of Editorials, Letters to the Editor, and comments from readers are purely their own and don’t necessarily reflect those of the owners of this site, their staff, or sponsors.)

Comment policy reminder 

CFN suggests you post comments using your real name. If you wish to post with a pseudonym you can register that user id by emailing info@cornwallfreenews.com with your name, address, phone number and user id you wish to register. 

2 Comments

  1. Seems like they’re ramping up the election goodies early.

  2. The best and most effective election goodie the Cons could offer would be the resignation of Harper.

Leave a Reply